Pennant Hills AFL Club Sponsorship
At the Pennant Hills Demons, we are proud of the strong community we have built over more than 55 years.
Our Club is driven by a passion for football, but it is our players, families, volunteers, supports and sponsors that make the Pennant Hills Demons the great club we know it as today.
Our sponsors are an integral part of our club, and sponsorship is one of the most important parts of running a successful AFL Club in Sydney. The support of our sponsors allows us to continue to provide our players with the facilities, equipment, coaching, medical support and on field opportunities they need to perform at their best. Our on field success can be attributed directly to the support we receive from our loyal sponsors and contributors.
2026 marked the highest participation year in the club’s history, with 350+ registered club participants and 10 teams, including two Premier Division Teams (Men & Women), Masters (Men) and an inaugural U20’s Women’s Team.
In Season 2027, the Pennant Hills Demons will enter the Sydney Football League (SFL) for the first time, fielding four teams: Men’s Seniors, Women’s Seniors, Men’s U19.5s and Women’s U20s. As we embark on a new season, we are committed to further enhancing the value our sponsors receive and present a range of selected sponsorship packages to best suit Club and player needs.
Sponsoring the Pennant Hills Demons AFL Club gives your business or organisation the opportunity to be involved with a community based football club with a 55+ year community legacy, whilst also providing exposure to you. With 4 teams competing in the Sydney Football League and 6 competing in the Sydney AFL Competition, Pennant Hills remains of the largest local football clubs in Australia. Our outreach will provide you with access to a large network of existing and past players and families, stretching from the Hills District to the North West, Newcastle, the Central Coast and Hunter Region.
WHY THE PENNANT HILLS DEMONS?
- AFL Sydney’s most successful community Club, producing more top-tier AFL players than any other Club in Sydney; including Braeden Campbell (Sydney Swans), James Peatling (Adelaide Crows) and Kieran Briggs (GWS Giants).
- 350+ registered Senior Club players and participants, 1000+ visitors to home round games, 2000+ families including our junior pathways clubs.
- Connect directly with 850+ past players and their families
- 4,500+ social media followers, 150,000+ average social media views per month, 10,000+ website views per
- We re-invest all funding back into the development of our senior and junior pathway playing groups, our club, our sport and our community.
OUR COMMITMENT TO SPONSORS
- Broadcast, digital and physical brand recognition and promotion
- Enhance exposure within the immediate club and broader community
- Club membership, including regular communication and updates regarding our on field and off field activity
- Appreciation and acknowledgment of your contribution, including direct updates on where your contribution is re-invested

As a supporter of the Pennant Hills Demons AFC, we are committed to ensuring you receive recognition and value from your contribution. To do so, we offer a range of investment opportunities to best suit your organisation.
To download a copy of the 2027 Investment Prospectus, please CLICK HERE.
SPONSORSHIP PACKAGES
Our 2027 Investment Packages have been designed to enable organisations to partner with the Club in a means which best suits them.
Gold Club Partner (Exclusive Major Club Sponsor)
Our premier partnership tier offering unmatched visibility, major branding rights and exclusive involvement across key Club activities all year long.
Financial Investment: $50,000 + GST (Per season, across 3 years)
- Naming rights to all Home Rounds at Mike Kenny Oval
- Primary branding placement (front) on all Club team jerseys
- Exclusive branding on 2027 training gear
- Dedicated digital, social media, broadcast and physical advertising across the season
- Game day promotion rights
Silver SFL Partner (Exclusive Senior Men’s Partner)
A high-impact sponsorship level delivering prominent brand exposure, priority benefits and strong recognition across events, media and club communications.
Financial Investment: $18,500 + GST (Per season, across 3 years)
- Exclusive alignment with our Men’s Senior SFL Team
- Branding (back) on Men’s Senior SFL team jerseys
- Dedicated digital, social media, broadcast and physical advertising across the season
- Game day promotion rights
Silver SFL Partner (Exclusive Senior Women’s Sponsor)
A high-impact sponsorship level delivering prominent brand exposure, priority benefits and strong recognition across events, media and club communications.
Financial Investment: $18,500 + GST (Per season, across 3 years)
- Exclusive alignment with our Women’s Senior SFL Team
- Branding (back) on Women’s Senior SFL team jerseys
- Dedicated digital, social media, broadcast and physical advertising across the season
- Game day promotion rights
Bronze SFL Partner (Exclusive U19 Men’s Sponsor)
A strong-value package that provides consistent visibility, meaningful brand presence and reliable recognition throughout the full season.
Financial Investment: $12,000 + GST (Per season, across 3 years)
- Exclusive alignment with our Men’s U19 SFL Team
- Branding (back) on Men’s U19 SFL team jerseys
- Dedicated digital, social media, broadcast and physical advertising across the season
- Game day promotion rights
Bronze SFL Partner (Exclusive U20 Women’s Sponsor)
A strong-value package that provides consistent visibility, meaningful brand presence and reliable recognition throughout the full season.
Financial Investment: $12,000 + GST (Per season, across 3 years)
- Exclusive alignment with our Women’s U20 SFL Team
- Branding (back) on Women’s U19 SFL team jerseys
- Dedicated digital, social media, broadcast and physical advertising across the season
- Game day promotion rights
Minor Club Partner
A cost-effective sponsorship package delivering consistent exposure, strong club association and ongoing recognition across the entire season.
Financial Investment: $6,500 + GST (Per season, across 3 years)
- Dedicated digital, social media, broadcast and physical advertising across the season
- Game day promotion rights
INVESTMENT OPPORTUNITIES
If our tiered investment packages are outside your budget, we offer a range of alternate investment options to suit your organisation.
PLAYER SPONSORSHIP
A Player Sponsorship supports an individual player and covers a portion of their Club registration fees and associated costs to play in the SFL or Sydney AFL Leagues. You may choose to sponsor a player or players of your choice, or alternately you may choose to sponsor a team captain.
Financial Investment: $1100 + GST (Per sponsored player)
- Dedicated social media post (Per sponsored player) with organisation or brand logo
- Landing page on dedicated Player Sponsors website page with logo, organisation overview and hyperlinks
- Membership access to the Athlete Tracker App for Club communications, game fixtures, news & events
- Inclusion in the PHAFC Business Hub
- Recognition as a ‘Player Sponsor’ in the Pennant Hills Demons Annual Yearbook
IN KIND SPONSORSHIP
An in-kind sponsorship lets businesses contribute goods or services instead of cash while still receiving sponsor benefits. It’s a cost-effective way to gain exposure and support the club.
Recovery Partner – Carlisle Swim Centre & Enhance Wellness (Season 2026)
A recovery sponsor can provide services or equipment such as ice baths, compression tools, massage or recovery sessions. Your business benefits through association with athlete wellbeing, regular promotion to players and supporters, and positioning as the preferred recovery specialist within a loyal local sporting community.
Sports Tape Partner – My SportsTape (Season 2026)
A Sports Tape partner can support Penno AFL by providing free or cheaper sports tape to reduce the cost of injury prevention for the playing group and game-day support. In return, your organisation gains strong brand visibility and the chance to be recognised as the club’s trusted health and injury-prevention provider.
Gym Partner
A fitness or gym sponsor can offer strength and conditioning support, training programs or member access for players. This partnership boosts athlete performance while giving your business exposure across the club community, opportunities to promote membership offers, and a direct link to motivated individuals looking to improve their fitness.
Apparel Partner
An apparel sponsor can supply training gear, uniforms or merchandise that enhances the club’s professional look. In exchange, your brand is showcased on every player and across all club events, giving high-frequency exposure, strong community recognition and long-term visibility in photos, social content and game-day environments.
Food & Beverage Partner
Supplies for the bar and canteen are an expensive part of community sport. As such a food and beverage sponsor can allow the club to provide food and refreshments at reasonable prices that encourages home game attendees to engage longer to support the Club.

